"Six Pixels of Separation" by Mitch Joel develops the proposal set out in the sub-title: Everyone is Connected - Connect your Business to Everyone. Mitch suggests that now we have all aligned to using the internet for business, more and more businesses are considering social media as the next wave of marketing. The book covers a strategy for doing so but carries the warning - Google is like and elephant, it never forgets. What you post today will remain accessible and represent part of your marketing/brand. Be aware!
Six Pixels is a 70 tab book!
"Rules of Thumb: 52 Truths for Winning at business without Losing Your Self" by Alan M. Webber. Alan is a co-founder of the Fast Company Magazine and the book represents a collection of a number of business experiences and anecdotes her has encountered during his varied career. Not quite a cover to cover read - more a drop in book - Rules of Thumb gives sound, bite sized, cas study based advice that we can all consider and potentiall apply to our business. A key rule for me was no 5: Change is a Math formula. Get the book to find out what it is!
Rules of Thumb is a 59 tab book!